In an increasingly competitive messaging app landscape, everyone, including Skype is looking for new ways to keep users entertained and provide them with fun and creative ways to communicate. The new set is part of Skype’s “Love” series and are out just in time for Valentines’ Day. The animated characters, such as Sumo Cupid, Excited Octopus, and Flirting Banana, dance and gyrate to sound and music, sometimes to McCartney’s own vocals. The new emoticons, available on Skype’s mobile and desktop apps are inspired by the music of McCartney and the legendary Beatles. The company unveiled on Tuesday a new set of 10 moving emoticons-or Mojis, in Skype parlance-co-designed with the music legend.
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